Why Modified Products

 "Why should I pay for a modified tube amplifier rather than just buy a more expensive unit to begin with?". 

 This is a questions I receive almost on a daily basis and below is an example of why modified products are sometimes the best value in audio.

 It could easily be argued that using high quality internal passive components, especially the coupling capacitors, power supply filter capacitors, rectifying diodes, signal path resistors, etc., will have much more impact on the performance of your system than spending three times the cost of one component on system "tweaks". How many people do you know that will spend thousands of dollars on such items as interconnect and speaker cables, isolation devices, roller bearings, NOS tubes or even a $100 jar of marbles? What good will all these additional tweaks do if you are not already working within the full potential of your amplifier in the first place? It's like putting racing slicks on a Ford Escort.

Buying a new amplifier. The following example is based on a true story.

 Let's say you have a budget of $5,000 for amplification. What do you do? Okay, you go down to your local audio dealer and look at amps retailing for about $4,500 - $5,000. They sound pretty good, they look good and they fall right in your budget. You find one you like. "Good enough, I'll take that one". You also need some cables to go along with the setup. You find a pair of interconnect and speaker cables that you like so you tack on another $800 to the bill. You pay your dealer, take your amp and cables home and hook it up in your system. All's good for a few weeks and you are loving your new component. One day you are over at your buddy's house and he wants you to listen to his new tube amplifier that is similar to yours so you both hang out for a few hours spinning some of your favorite recordings. At the end of the day you turn to your buddy and comment, "Nice sounding amp, sounds better than mine. Bet you paid a fortune for it". He replies, "Yes, it does sound good, doesn't it. The amp cost me $2,700, cables were $300"........ Your jaw hits the floor.

  Turns out your buddy just bought a Reference Jolida JD801 that uses 6550 power tubes, same as your integrated amp. After talking some more with your buddy you find out that his amp was a new, modified unit with only the best internal components and  full warranty yet cost $2,000 less than the stock amp you just bought and his cabling was $500 cheaper also. You think to yourself, "Hhmmm.... think my dealer will take back my stuff?"

  It turns out that there are many high priced products out there that use mediocre internal parts. They do this to fall within a target price point. So why are you still paying 5 grand? Usually because you have to pay for the manufacturer's 12,000 sq. ft. factory and warehouse,  marketing, R&D expenses, dealer markup, etc., etc. This is not to say you did not buy a great unit but rather there is an advantage of purchasing a modified product or having your current unit modified from a reputable company, much more for your money.

 Our products were developed to offer just that, more for your money. You will be amazed of what hidden potential lays within most of today's affordable components. Response Audio is dedicated to bringing it all to the surface.  You can surpass the sonic performances of some of the most expensive gear on the market at a fraction of their cost leaving more of your cash available for the important things....... more music!

 

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